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This foreign word means "instant crowd" in Spanish and although it was not initially carried out for business purposes, today it is a strategy used for marketing purposes.

The purpose of this instant crowd effect is to surprise the spectators with a musical show  that for greater impact,The main objective of the flashmob as a BTL strategy is to generate impact and rapid visibility thanks to its easy expansion and virality. All this, through the diffusion of emotions, fun and surprise factor, which will ultimately translate into the loyalty of the followers and the memory of the brand, due to an association with positive feelings. This strategy is very profitable, since its cost is incomparable with an advertising investment in traditional media.

Here are some of the flashmobs we have done:

Flashmob Mañanitas Operaticas

Flashmob with the Symphony Orchestra in the Chabacano subway for a Once TV commercial.

Flashmob serenade to ask for marriage

ISSSTE Chemical Flashmob

Flashmob Posada Soriana

Flashmob marriage proposal to the rhythm of Zoe

Flashmob doctor's day

Flashmob serenade with violinist and tenor for marriage proposal

Flashmob performed with violinist, singer and dancers for the delivery of the 100 thousand unit of Suzuki Motors

Opera Flashmob at the Diner en Blanc 2015

Flashmob for reopening of car agency

Flashmob with musicians, singers and dancers to light the Christmas tree at the WTC Mexico.

Flashmob with instrumentalists and singers in Parque Toreo

If you want information or a quote, please send an email with your name, phone, date, time and place of the event, and details of how you would like the flashmob.
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